Algorithm Changes August 2016: News Feed to Show Fewer Clickbait Headlines

scam2

Facebook receives thousands of complaints everyday regarding “clickbait” links and headlines.

Previous changes in the News Feed algorithm have attempted to reduce the number of clickbait posts that appear on users’ News Feeds.

This newest update allows Facebook to recognize and classify clickbait-like headlines, much like a spam filter in email.

This system update will also help Facebook identify Pages and accounts that regularly post clickbait links and headlines, reducing their rankings in the News Feed.

Algorithm Changes April 2016: Facebook to Fight Clickbait Links

facebook-logo

Facebook has been known to be filled with clickbait links to articles and websites, but thanks to Facebook’s intent to improve the type of content being shared on its platform, this may slowly come to an end.

There are sites out there who only care about clicks on their links, even if it the user leaves the page immediately after clicking the link.

Now, Facebook will measure how much time you spend on a shared link, whether it’s an Instant Article or on another site.

This should begin to filter out clickbait links that don’t actually provide useful content.

In addition, Facebook is also looking to penalize Pages that post too often.

This will be useful for marketers when creating their Facebook posting strategies.